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BCW comes to L.A. following the Creative Workshop in Toronto attended by over 450 of the industry’s top agency creatives and commercial producers. Check back regularly for updates on speakers and agenda.

KEYNOTE SPEAKER ANNOUNCED! 

Anthony E. Zuiker Creator/Executive Producer, CSI: Crime Scene Investigation 

ThoughtShift
Anthony Zuiker on How to Create a Brand Experience Through Cross-Platform Storytelling

Keynote speaker Anthony Zuiker, creator of the television phenomenon CSI: Crime Scene Investigation, explains why creating a brand experience and making the consumer an active participant in the story will deepen the viewer experience and the impact of the message.

Click here for full session details...

 

NEW SESSION:

DesignShift
Brave New Worlds: Adventures in Experience Design

Tali KrakowskyFiction meets science when interactive content, emerging media, cinematic storytelling and architecture come together to create Experience Design. Join Tali Krakowsky, head of Experience Design at Imaginary Forces, for an eye-opening panel that will illustrate how the present and future of design and branding will reside in this new discipline.

Click here for full session details...

 

CHAIRPERSON:

ERIC HIRSHBERG
President & Chief Creative Officer
Deutsch L.A
.

ADVISORY BOARD MEMBERS:

  • MARC ALTSHULER,
  • Managing Director/Partner, Human Worldwide
  • TOM DUNLAP,
  • SVP/Director of Integrated Production, Deutsch LA
  • BONNIE GOLDFARB,
  • Founder/Executive Producer, Harvest
  • AARON KAPLAN,
  • Worldwide Head, Scripted Television & Programming, William Morris Agency
  • SCOTT TRATTNER,
  • Creative Director, TBWA\Media Arts Lab